My 10 Minute Makeup Routine Before a Brand Meeting | Everyday Makeup Favourites

lifestyle·3 November 2026·3 min

My 10 Minute Makeup Routine Before a Brand Meeting | Everyday Makeup Favourites

Some mornings I have about 10 minutes to get ready before jumping into a brand meeting, filming content or heading out the door. Between running a business, motherhood and everything in between, I've become a big fan of having a quick makeup routine that makes me feel put together without taking up my entire morning.

Today I'm sharing my go-to 10 minute makeup routine, including a few of my current favourites and a Canadian beauty brand I've been loving, L'imparfaite Boutique!



1. Skincare First: Creating a Good Base

I always start with skincare, even when I'm short on time. I'll prep my skin with my usual skincare routine and add a little skincare oil or makeup base to give my skin some hydration before applying foundation.

I find that a good base makes all the difference in how your makeup sits throughout the day. Especially when I'm heading into meetings, I want my skin to look fresh and glowy.


2. Foundation: Haus Labs

Next is my Haus Labs foundation. This is my go-to for evening out my skin tone while still keeping my makeup looking natural.

I like to blend it out rather than apply too much at once. The goal is to create a nice base without feeling like I'm wearing a full face of makeup.


3. Blush: L'imparfaite Boutique

This is where I add a little colour! I'm using blush from L'imparfaite Boutique, a Canadian beauty brand with such a fun approach to everyday beauty.

I love discovering smaller beauty brands, especially ones that put creativity and personality into their products.

L'imparfaite Boutique was founded by Janie, who started the business at just 18 years old. The brand focuses on making beauty feel fun, accessible and effortless, with a range of handmade, vegan and cruelty-free beauty products.

Their collection includes blush, lip glosses, lip oils and beauty accessories. I love that their products bring a little personality into an everyday makeup routine.


4. Curling My Lashes + Maybelline Mascara

I never skip curling my eyelashes! It's such a small step, but it makes me look so much more awake.

After curling, I'll add my Maybelline mascara. A couple of coats are all I need to define my lashes and finish off my eyes.

This is one of those steps that makes a big difference without taking much time.


5. Lip Liner + Gloss: L'imparfaite Boutique

To finish everything off, I'm going back to L'imparfaite Boutique for my lip liner and lip gloss.

I'm a big fan of a simple lip combination. A little liner to define the lips followed by gloss gives everything a more finished look without needing a full lipstick routine.

Their gloss collection is especially fun, with different shades, flavours and finishes. The brand highlights nourishing oils and non-sticky formulas, which makes these the kind of products I love keeping in my everyday makeup rotation.


And That's My 10 Minute Makeup!

That's it! Five simple steps and I'm ready for my brand meeting.

I don't always have time for a full glam routine, and honestly, I don't always want one. Having a few reliable products that make me feel confident and put together is all I really need.

Between running Zeal, working with brands, creating content and being a mum, I've learned that sometimes the little routines make the biggest difference.

My everyday makeup essentials:

Skincare oil or makeup base

Haus Labs foundation

L'imparfaite Boutique blush

Eyelash curler

Maybelline mascara

L'imparfaite Boutique lip liner and gloss

And if you're looking to discover a new Canadian beauty brand, definitely check out L'imparfaite Boutique!

Shop the brand: L'imparfaite Boutique

What's one makeup product you absolutely cannot skip? Mine will always be blush and a good lip gloss!

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